2020. 1. 30. 21:59ㆍ카테고리 없음
- Microsoft Bing Ads Intelligence
- Bing Ads Intelligence Tutorial
- Bing Ads Intelligence Need Live For Mac
Jun 19, 2013 - Microsoft has released an update to Bing Ads Intelligence, the free Excel add-in for keyword research and keyword performance analysis on.
Effective is the be-all end-all when it comes to making sure your website remains visible on Google, Bing, Yahoo! The better you optimize your website’s subpages - in terms of both structure and content - the better your site will be evaluated by search engines. Eventually this optimization will pave way to a higher rank in the search engine result pages (SERPs). The goal of search engine optimization is to increase the reach of your product, brand, or business and so to ultimately drive up turnover. Microsoft Excel is a great option for running different types of SEO data analyses.
But despite the fact that there are plenty of browser-based on the market, only very few of them can be connected and synchronized directly with Excel. For this reason, those looking to process SEO data need special extensions (add-ins) that have been created specifically for Excel. These enable a direct connection between the tool and Excel’s spreadsheet calculations. It’s worth carrying out analyses on performance factors or in order to implement the best-possible online marketing strategy for your website. The most important KPIs for on-page and off-page SEO are the insights on a domain’s visibility, reach.
To be included in the KPI analysis are the popularity of the domain itself as well as its various subpages. User metrics, like the number of page visitors, the length of time spent on a site, and conversion rates are of particular interest for companies to know. But without an appropriate auxiliary program, processing such data with SEO analysis tools proves to be both a cumbersome and time-consuming affair.
How then, does one take values from SEO tools and synchronize these directly into Excel without having to spend unnecessary time converting CSV files and importing or exporting datasets? This is where SEO add-ins for Excel come into play: businesses, small companies, online marketers, and web analysts are all able to maintain an overview, while also controlling the SEO performance of their pages. In the following paragraphs, we’ll present a selection of the most useful SEO extensions for excel. When taking a universal approach to SEO, the fee-based add-in SeoTools for Excel by Niels Bosma will have you covered for multiple SEO integrations.
The tool offers different programing interfaces or APIs (application programming interfaces) for typical SEO analysis tools. These include Ahrefs, Google AdWords, Google Analytics, Majestic, Moz, Searchmetrics, SEMrush, SISTRIX, and SEOlyitics. Through its toolbar, the add-in allows users to access the program’s individual components and determine via commands the CELL functions for analyzing SEO data. The tool can be downloaded free of charge upon registering on Seo-Tools-for-Excel’s website.
But the complete, ad-free version is only available to users who first purchase the fee-based Pro version. For help with installation, there’s a tutorial video on the.
SeoTools for Excel allows semantic labeling (page titles, headlines, meta descriptions, and keywords) to be clearly displayed in Excel. This provides users with a compact overview of the content structure of their own website. The add-in SEO Gadget provides a good free alternative to other fee-based options. While it is also based on Windows, Mac and Ubuntu users aren’t without options here, as the program can also be installed via extensions like Paralles or Virtualbox. SEO Gadget uses the programming interface of analysis tools like, the link database and the keyword tool to evaluate SEO data.
While the add-in is offered as a freeware, some costs may still apply, depending on how the tool is used. Once you’ve finished installing the program via the API key (more exhaustive instructions on this can be found on the, the connection can be directly used. SEO Gadget allows users to read out URL metrics directly in their own Excel table. With the help of the Moz API, this allows you to determine the quality of your own domain, subdomains, external links, and backlinks (backlink analysis). What’s more, anchor text data can also be evaluated in order to obtain more information about the semantic connection between anchor texts and linked content.
The simply designed on the other hand, is free-of-charge and is able to connect Excel with SEO data from Google Analytics. Connectors in the Excel toolbar allow unlimited requests to take place; furthermore, they enable Google Analytics data as well as the social share counts (like and share data) of pages like Facebook, Pinterest, and Google+ to be directly updated. A explains the application. And when it comes to keyword research, there are alternative SEO plugins for Excel. Those who prefer using Bing instead of Google and wish to dock their data in Excel can use Microsoft’s free extension Bing Ads Intelligence. Besides an Excel version from 2007 or later, is also required.
This tool allows users to plan and optimize their own keyword campaigns via the Bing Ads database. What’s more, Bing Ads allow users to check the daily, weekly, and monthly traffic of their search requests, as well as the performance of specific keywords (among other parameters such as clicks, impressions, and costs). They can then connect this data with existing Bing Ads campaigns. Research options for search processes can also be aligned with specific user data, such as user location and age groups. The discussed selection of SEO plugins for Excel shows their advantages for SEO analysts. The simple integration of these tools into Excel’s toolbar makes it possible to quickly and easily access the most important analysis data. At the same time, it saves users from the hassle of wasting time manually carrying out these steps.
However, it’s important to take some of these programs’ disadvantages into account as well. Extensive SEO plugins for Excel, like SeoTools for Excel, are not free and are often not compatible with non-Windows operating systems.
In addition, the set-up of these tools, especially for SEO Gadget, requires a bit of technical know-how. Despite all of this, SEO tools still have one major advantage going for them: there’s no easier or more effective way to process SEO data.
Read the more online news and tips:. Bing Ads intelligence is similar to the Google Adwords keyword tool. For this, you must have a Bing Ads account and it also gives you a plug-in for Microsoft Excel. Now you know Bing and Windows, you know, Windows and Bing are same company.
So, they actually have a plug-in that integrates with Microsoft excel. You do need Microsoft excel. It won't work on free version like OpenOffice. It needs to be excel. You can actually go and I would just type in the phrase Bing Ads Intelligence. I put the link in here just in case you couldn't find.
Microsoft Bing Ads Intelligence
It provides deep analysis of keyword phrases. It is also easy for sorting keywords because it is in the spreadsheet format already and help you find trending and relate keywords on the Bing network. The Excel templates are available for finding keywords actually have something you can purchase that include some with you. And they have some pretty cool tools.
If you go to their website, this looks like now, that may change, but when you do get on there, you're going to look for a tool to download the Bing ADs Intelligence. Which is, again, a Microsoft Excel plug-in. And what it'll do is when you open up your Microsoft Excel.
You see in the far right corner, it's going to open up a tab there. That says Bing Ads Intelligence, like you see on the screen there. It is going to say Bing ADs Intelligence, right up there on the home/ insert page layout formulas that whole area, it is going to say, again, Bing ADs Intelligence. So, this is what looks like if you're doing a search query for the phrase “golf training”. What I did here is, I just typed in the phrase “golf training” into my search query and I choose desktops and laptops to get an idea. And again, you can actually search for mobile devices see what people are looking up.
And it's going to give you some interesting data about that keyword “golf training”. It’s going to say related rising searches in the far right corner: “golf training schedule”, “golf training video”, “golf training equipment”, “golf swing trainer”, “golf exercise program”, this all ideas for keywords that I could, again, do some additional research on or create content around. And this is all within my Microsoft excel by just typing it in.
Bing Ads Intelligence Tutorial
So it takes a little bit to set up. But once you do, it works pretty well. It gives you like the weekly trends.
Bing Ads Intelligence Need Live For Mac
It actually tells you geographically where is this keyword.